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New packaging for wine: trends

The wine sector continues to face changes as demanded by the market, the consumer and technological advances. Between the latest trends, there is already talk of new packaging for wine as an alternative for the future, along with other issues. Those that were debated in the last edition of the World Bulk Wine Exhibition 2019, held last December. Each year brings together in a single space around the 80% of the world production of this prestigious drink, but in bulk. In this context, the issue of its packaging takes on special prominence. We tell you more about this and other news here.

From quality to packaging 

La fair WBWE It welcomes the largest international operators in the sector together with wineries from many countries that do not fail to attend each year. That which in this past 2019 has adopted a marked character based on the quality, always put before everything. Because there was talk of diverse and important qualities within the wine sector, with the participation of wineries and their bulk wines premiumThose looking for buyers or finding a suitable final destination at their high-end level. But beyond that relevant aspect in this product, among the latest tendencies It is worth highlighting the new packaging for the wine. 

The truth is that we already tell you here in Gastronomic Information an interesting alternative to the glass bottle lifelong. It was the case of canned wine, although other options with names in English have been emerging: bag in box, kegs, and so on. These new packaging very focused on the current consumer should be led by salespeople in bulk. And one of the agreements that has the most ballots in this regard is the new packaging for wine at destination. A method that allows you to gain profitability.

new packaging for wine grape clusters

Growing producers and sustainability

Apart from the mainly wine-producing countries around the globe, more and more new ones are emerging who want to compete with the giants. Some of them are Romania, Bulgaria, Moldova and Macedonia, Central-Eastern European nations that have even been recognized in the IBWC. A International Bulk Wine Competition that awards medals to the greats of a very broad sector. Well, it includes all kinds of wine products: wines with PDO or PGI, sparkling wines, brandy, vermouth, and so on. In the end, this market even welcomes some distillates that enter the debate and reflection on future trends.

Another interesting topic has to do with wine mixes, subject for which the seminar is held The Art of Blending Wine. This is how conversations and ideas arise around problems that appear in this wine world, from the fields to the laboratories. One of them coincided precisely with the Madrid Climate Summit 2020 in December. Because the commitment of the WBWE with the sustainability had its share of prominence in the sense of advocating for an industry greener, greener.

organic vineyards

New packaging for wine at destination

And in order to achieve that, the new packaging for wine at destination. Something that would help reduce environmental impact of glass that is discarded after drinking a bottle of rosé, red or white.

Natural, eco and biodynamic wines on the rise

Coming from an ecological agriculture that limits the use of chemical products, as well as forces the adoption of other more sustainable agricultural practices, the organic wines. More and more wineries are inclined to cultivate vineyards following this method, while others prefer to create the so-called biodynamic wine. This is based on vegetable and mineral preparations that are used in the fertilization of the land where the vines are, in addition to following the astronomical calendar for your care. On the other hand, natural wines are obtained after minimal human intervention. The purest directly from nature.

new packaging for wine cocktails

Other trends that are gaining weight are the cultivation of white varieties in areas that have traditionally been inks, such as the Rioja, or the consumption of this drink in cocktails. Thus the rituals among consumers are modernized, beyond the sangria or the Andalusian rebujito. Own Bartenders They use their ingenuity to deliver unmatched blends. Thus, from new packaging for wine Until the way of taking it, the sector continues to be updated.

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