Society is increasingly aware of the importance of caring for the the environment. And to collaborate with the cause one of the key points for everyone is to know the level of respect that the products of the companies have with him. To carry out this practice officially, a new eco label. Do you want to know how it works? Keep reading with us.
New labeling, powered by the Foundation Earth organization
Based on the previous of traffic light style This new label promises to contribute even more to the cause of the environment. In fact, the world's largest food production companies have come together to support this new pilot project.
It will start by launching in more than one hundred products in the country of UK in the autumn of this year. And this new method will assess the life cycle of a product (LCA) following a specific score taking into account the so-called total footprint (from farm to table) of a product.
It has been driven by the organization Foundation Earth. A non-profit association located in the United Kingdom. This is made up of large institutions such as the University of Oxford, the European Institute of Innovation (EIT) and companies such as Nestle, Co-Op, Tyson Foods and Sainsbury's. And its main objective is to provide information to consumers about sustainable shopping options.
What is the new eco-label for food packaging?
La new eco label Its main objective is to offer consumers the possibility of assess the level of respect for the environment at a glance of the food you buy.
This will allow you to compare products within a specific category. With ratings that run from a Green A +, the greenest, to the lowest score, which is Red G.
What are the criteria on which the new Foundation Earth Ecolabel is based?
The criteria by which the level of respect for the environment is measured on this label are four. Water pollution, loss of biodiversity, water use and total carbon emission. Likewise, the carbon emission will determine up to 49% of the final ecological label of a product. While the other criteria will each weigh only 17% percent.
This decision to place greater emphasis on carbon emissions will benefit olive oil producers. As the International Olive Council estimates, for every liter of virgin olive oil produced with an average crop yield, there is a net carbon sequestration of 8,5 kilograms.
What do you hope to achieve with this new label?
Foundation Earth constituents and sponsors hope that the final results of the project will allow consideration of the adoption of the new eco-label throughout Europe.
Since, currently, dozens of systems of labeled and different eco-labels. Including the well-known EU eco-label. At this time it applies only to non-food products.
Similarly, according to a survey by the Eurobarometer Backed by the EU, European consumers still do not place sustainability among their top priorities when buying food. And this could help change it.
Respondents prioritized taste, food safety, and cost as the three most important criteria for purchasing decisions. The origin of food and its nutritional qualities are considered by 30 percent of those surveyed. In comparison, only 15 percent of them consider the sustainability of the packaged food they buy.
Carrying out this simple criterion in our daily life can contribute to collaborating with the environment. In addition to pressuring companies to create and package products more ecological and healthy. And you, what do you think about this new Foundation Earth eco-label? Do you think it will be the final one at last? Do you usually look at existing labels?
