La Christmas It is also a time to give gifts but it is not easy every year to think of something different to surprise our family and friends. Innovating in this sense requires creativity, a quality that in the The Piper group lead to the maximum expression in this 2020. But not as we could imagine, with some of its famous Asturian ciders offering some differential touch with respect to others. This time, the family has decided to go one step further to diversify the business with products that have little to do with these beverages. Do you want to know which ones we are talking about?
Innovating for Christmas
The line in which they have diversified into The Bagpiper is none other than the most typical and traditional sweets of the Christmas season: the nougat. Although they also offer other products for sweeten the palate Of those regular cider consumers, we must highlight the nougat as the main standard of the range. The one that wants to invite the most loyal customers of the cider brand to accompany each glass of its star drink with select delicacies.
So much so that its production has been limited and carried out with the best raw materials. So, with an elaboration craft, each of the Asturian group's new products are aimed at seducing the consumer this Christmas in which they are innovating. You can already buy them in the food stores where the company sells and also in gourmet spaces of Asturias, Madrid and also León.
A complete catalog, from nougat to polvorón
Certainly no bullets have been kept in the chamber and they have gone with everything to offer a very complete catalog. The classics nougat soft and hard they captained the proposal. It is followed by the nougat of budas well as that of toast yolk. Other known traditional ones, no doubt. They also dare with the of snow -one of the oldest and most natural that exist, with sugar and almonds- and even the of fruit candied.
On the other hand, there are cakes and Imperial The Piper, in which the way in which the sweet nougat made with honey, egg white and sugar is presented changes. Add toasted almonds. Curious is another adventurous sweet incursion that passes through the so-called Cadiz bread, whose most particular ingredient is potato.
Lastly, there is no lack of polvorones nor some cakes called «Glories»That offer two options: yolk and, precisely, sweet potato. Some different proposals so that this year you can have on your table much more than a bottle of Asturian cider. Of course, you must run if you want to taste any of these delicacies because they surely fly from the points of sale.
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Ready meals El Gaitero
What of innovate addressing new markets with products that are not beverages is something that in the group The Bagpiper they had already premiered successfully. It was when they launched their ready meals to captivate the public who loves some of the most traditional recipes of our gastronomy. And, of course, from that of Asturias, specific. Did you know that you can enjoy spoon foods marketed under this cider brand?
Well, we already tell you that the variety is interesting. We start with two classic recipes: Asturian fabada from IGP and Spanish stew. If you fancy a dish with a certain touch of The Bagpiper, nothing better than tripe with cider, which is also an ingredient added to another option: the extra chorizo.
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Precisely as for meat, the offer is diversified towards the fusion of both recipes mentioned in the tripe with chorizo. Other proposals are meatballs, blood sausage Asturian, the roast meat to the planter and the pig hands stews. You can find these dishes preparations in El Corte Inglés, Alcampo and other specific gourmet stores in Spain.
Who was going to tell us a few years ago that The Bagpiper could you just enjoy their excellent bottles of cider? Innovation is the order of the day now. Nougat, traditional foods ... Perhaps in the following years it will surprise us again with another foray into another range of products.
