La Organic Food Iberia closed this Friday in Madrid as the first interprofessional fair for organic products in the Iberian Peninsula. The event has confirmed the growth of the sector for years in a sustained manner both in production and consumption of organic products. Here are some of the most interesting new arrivals we found.
The increase in organic traditional products such as olive oils, juices, chocolates, vinegars, preserves, cookies, dairy, jams and sauces. A predominant place was occupied by fruits and vegetables from organic crops. There was also a considerable increase in wines in the section Organic wine Iberia, where besides ecological wine, we were able to find the wines without sulphites from Bodegas Mendez Moya.
Some news at Organic Food Iberia
Some of the products that caught our attention were the Runakay, a range of superfood-based shakes such as quinoa, almonds, fruits and sweetened with dates. As well Marqués de Riscal had a presence with its organic wines in the Organic Food Iberia. ecoandes surprised us with a variety of teas made with leaves Guayusa tea, a tree native to the Amazon.
truefoods exhibited a red fruit drink very rich in antioxidants. Lluna beers He presented us with his gluten-free organic craft beer. Liber Distilleries unveiled its organic gin, made with water from Sierra Nevada and botanicals from certified organic crops. The company Delicious and Sons He presented his two aiolis, one with saffron and orange, and the other with basil and lemon.
In short, this Organic Food Iberia is necessary for all ecological sector from Spain. This sample leads us to the following about the organic market, which grows 9% with more than half a million consumers a week:
Conclusions about this fair
- growing increased consumption of organic products.
- Increase in consumption of super products with high therapeutic or medicinal properties.
- Tendency to reduction of processed products. This consumer values quality over 'practicality' in consumption.
- Concern about the use of plastics in the commercialization of products and an awareness in the reduction and management of this waste.
- Increased awareness in consumers zero waste. The part that is going to be consumed is bought and an attempt is made to reuse all the purchased food.
Last but not least, increases the consumption of bulk products linked to reasons of disposal of containers and you buy just what you need avoiding unnecessary waste.
Also products linked to social actions, fair trade and solidarity organizations they have, along with ecology, a greater importance in a consumer generally more supportive of these causes.
