Fruit of criticism, mockery, jokes and the dreaded 'memes', the bad reputation of Cruzcampo beer it has been increasing for a while now. But now it is more noticeable, since the disastrous digital reputation that the company has Sevillian brewery it takes its toll on social media. There where, through tweets, above all, users show their rejection and intentional attack on the worst valued beer in Spain. Because, according to its detractors, the southern Spanish drink does not taste good compared to the rest of the big names in the industry such as Mahou, Estrella Galicia or Alhambra. In this sense, the sentences that are read are of any type, but the most striking and generalized is the one that considers it "Cow piss". But what is behind this contempt?
Why is Cruzcampo beer so badly known?
Actually, at the beginning of this whole topic is the competition between brands, as has happened since its inception with other companies in the world of beverages. Thus the war they waged Coca Cola and Pepsi Due to its prestige for the consumer, it ended up benefiting the first firm, to the detriment of the second. Well, something similar happened in his day with crossfield, which now belongs to Heineken Spain, maintaining its headquarters in Sevilla, capital of Andalusia. The competitive reputational conflict pitted her against the Madrid brewery Mahou and from that crash came a very bad stop. Although, obviously, the Sevillians and even other Andalusians from the rest of the southern provinces they prefer it above others brands.
However, that Cruzcampo beer bad reputation It is already more than settled, it has been her turn and not another. But the worst thing is that there are no compelling arguments to defend the numerous critical that it receives, especially because of its bad taste. Do so many consumers have such exquisite palates as to differentiate the small details that distinguish one beer from another? In general, the golden drink is born from a recipe standard and it belongs to the same range (the brewery). Although in each family personalize some aspects or touches (bitterness, acidity ...) to take it to its land, we are talking about beer. No more, no bar.
This is how the brewmasters explain it
So, given the complexity to be able to distinguish an excellent beer from another that "tastes like piss", as many publish in Twitter, Cruzcampo beer bad reputation it is not justified. Because beer experts confirm this as well, explaining that everything is due to 'posture' of the artisans or the mere fact of being 'hater'. These same teachers acknowledge that if these critics submit to a blind tasting, they would not know how to correctly detect which beers are. But from here another question arises. How can it be small or be worst a beer? It is impossible. This would only happen "if there is an error or defect in the production process," he explains. Albert viaplana, from the Catalan brand Moritz.
Therefore, unless the Cruzcampo factory fall into that mistake (something unlikely), the beers it offers are of quality. Then, of course, other variables come into play that make it different with respect to others of national elaboration. But should we talk about that it is not rich or it is bad? Let's see in the following lines.
Taste, origin and custom
In the first place, it is true that the company that owns the Sevillian brewery -Heineken- slightly modified the recipe with which the traditional Cruzcampo. From that moment on, the beer drinkers who underwent this transformation do comment that the flavor of beer became a little less strong. We would then talk about what is softer, when tasting it and comparing it with other recognized Spanish brands such as the ones we are going to mention now.
Because the no less important issue of the 'regionalization' brewery has another clue to the matter. Galicians who do not take away their Estrella Galicia, to Murcia their Estrella Levante and the people of Granada Alhambra, to cite a few more clairvoyant examples. The the origin mind, is popularly proven. Product that is born in the land itself, a product that is well revered and loved. Then as a last resort it would be possible to speak of the competition between beer makers, ways of promoting and reaching the consumer. Some captivate more, others not so much. The business world is like that.
In conclusion, everything explained surrounds the Cruzcampo beer bad reputation. Lovers and 'haters'compete on social networks, especially about the most controversial drink in our country.
