The surprising creations of 'beer' by artisan companies do not leave anyone indifferent. Now, we get the news of a exclusive Choco Krispies cereal beer. Under the name of Rosita Kellogg's, this guy Blonde ale It has been made by the Tarragona brewery The Gardenia with a clear objective. Because he wants to give that one a second life roasted cocoa rice that the famous food company discard and does not use to make it part of a unique fascinating drink. Here we tell you more about the origin of the idea, in addition to giving you all the details of this attractive beer. You will surely want to try it!
Environmental sustainability and the British idea
Although this new Choco Krispies cereal beer had its birth here in Spain, specifically between the headquarters of both companies, the idea is British. In Manchester, United Kingdom)The company Kellogg's He has a factory and more than a year ago he decided to collaborate with a brewery. Seven bro7hers, located in the urban district of Salford, began to develop the proposal resulting in Throw Away IPA beer. It had been made from waste flakes corn flakes corn, supplied by the aforementioned commercial cereal production firm.
Well, this novelty had a very positive success among the 'beerlovers', so later the collaboration was expanded by collecting those other foods that were not going to be used: Rice Krispies and Coco Pops. Now, the craft brewery The Gardenia -very conscious of contributing its grain of sand to the reduction of food waste- has decided to copy that formula in favor of the sustainability. Because beyond the manufacture of the Rosita Kellogg's is the cultivation of rice in the Delta of the Ebro, a job that should be for the future.
For this reason, the commitment is directed towards the economic contribution to non-profit entities that promote the sustainable production of said food in that natural area. Thanks to the program Kellogg Origins, Catalan farmers are improving the sustainability both economic and environmental of the crop.
A rice in perfect consumption conditions
As in the 'British case', the Choco Krispies cereal beer It can be made in the Catalan province because there is a factory of Kellogg's en Valls (Tarragona). Very close to there, in Alcover, have its headquarter La Gardenia Beers, whose success in making craft beer can be reflected in other beers. For example, the most good gourmet food that has crept into some of the Best restaurants de Spain. However, both current and future success could be associated with this exclusive new creation.
El roasted cocoa rice rejected on the production line it is fully fit for human consumption. But it is discarded for various reasons: damaged packaging, weight variations ... A failure at any point in the process can turn a product into surplus in conditions to eat. It should be remembered that for decades, these waste Kellogg's en Spain they are donated to Food Bank. Thus, the company is also focused on helping to generate less waste on the planet.
This is Choco Krispies cereal beer
Pep perez, co-founder of The Gardenia, explains how is the process of obtaining the Choco Krispies cereal beer in which it has been "a fun challenge" of which they are "proud:
“The production is carried out in a sustainable way, implementing policies and procedures to reduce energy and water consumption, as well as carbon emissions. Also use renewable energy, revalue waste and progressively use local raw materials »
After the whole process, the result is a Rosita Kellogg's Choco Krispies composed water, barley malt, honey, hops and yeast. It has a blonde color, fine and elegant carbonic, offering a certain density in the glass together with a creamy white foam with ivory tones. It has good persistence. His tasting note reveals that it is "sweet and sweet at the beginning, to begin to notice all its aromatic and gustatory volume". There are also "notes of toasted grain, hints of honey, roasted cereals and ripe fruit." It has "good acidity that makes it not heavy on the palate." While at the end "subtle notes of cereal and chocolate" are tasted.
Its ideal serving temperature ranges between five and seven degrees Celsius. So if you want to try this Choco Krispies cereal beer, you already know. It is sure to give your palate a unique experience!
