Home Beverages Craft beer: sales skyrocket

Craft beer: sales skyrocket

Why has production soared? Craft beer un 14%? The truth is that the coronavirus has left us with unexpected consequences in the beer world. Does the war in Ukraine affect anything? Discover the secrets of the trendy drink in this article.

The blow of the pandemic

Craft beer suffered a major setback after the emergence of the COVID-19. Thus, the small size of the manufacturing companies led to a drop in production. Of the 520 registered in 2019, there are only 489 Today. However, the decrease in the number of processors has resulted in a significant business concentration.

In other words, despite the fact that there are fewer companies, production has increased by 14'5% During last year. This figure is one that we must take into account. Not surprisingly, it responds to a new trend. It is no longer that the increase is due to a rebound effect, but craft beer is here to stay. Nowadays it is more and more common to pay attention to the origin of food and drinks.

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Craft beer revitalizes the economy of rural areas / Source: Pixabay

That is why the number of consumers concerned about the quality of beer ingredients is increasing. Furthermore, factors such as hairsalon of craft beer packaging play an important role. Many are disclosed by ferias and events where they can interact with the public. Therefore, they try to make the consumer participate in the beer.

What are craft beer companies like?

As for existing companies, most are small in size and have a scope of local performance. This reason made it difficult for many to survive during the worst months of the pandemic. However, those that take most of the dough have a presence in large distribution chains. Thus, they offer coverage to a large part of the Spanish territory.

Within its shareholders, private Spanish capital stands out. It should also be noted that there is a growing interest in craft beer by large national and international beer groups. For example, Heineken closed in 2018 the purchase of the 51% of the capital of the brewery The Cibeles. This brand of craft beer, founded in 2011 in Madrid, enjoys prestige and serves to explain the phenomenon.

Where is it consumed more?

As for this year 2022, what is expected is a continuation of the trend. However, the profitability of the activity will be affected by the increase in production costs. The war in Ukraine is also affecting the world of beer, although it may not seem like it. Lastly, we refer to the geographical distribution of the companies. Catalonia concentrates 23% of the total, the majority. follow him Andalusia (14%) Castilla y Leon and Valencian Community (9% each).

Give craft beer a try the next time you're out with your friends. With it you support the wealth production and employment in neighborhoods and towns. In addition, you help set population in rural areas where it is manufactured Which one will you toast with next time?

 

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