What's going on with Estrella Galicia in Mexico? We can affirm that it "returns" to the place of its origins. Hundreds of famous people got together to hope this project comes to fruition and they toasted it. Included Carlos Sainz, who was in town for the celebration of the Grand Prix of Mexico. Let's not waste time anymore. Read on to discover the curious history of this brewery.
How was the coming-out?
The history of Estrella Galicia in Mexico It is not new, although it has just landed with its own subsidiary. Last monday November 8th The cream of the economic and cultural world of this country gathered in the Mexican capital. Almost a few 250 people got together to toast the success of the project with the heirs of the founder. It took place in the hotel Four Seasons and it was full of familiar faces.
But why is the story of Estrella Galicia in Mexico not new?
The company Hijos de Rivera (Star Galicia, Maeloc, Cabreiroá, Nordés…) Seeks to expand in this country. For this it has opted for the construction of an importer and distributor. This is how you plan to facilitate the growth of your brands in a place where you see a lot of potential. Not just Mexico but the rest of Central America. In fact, it has already distributed to Mexico for decades and has a presence in chains such as Walmart, Soriana, Chedraui and prestigious restaurants.
However, what makes the landing of Estrella Galicia in Mexico it's his story. Ignacio Rivera, CEO of Hijos de Rivera, stated in his speech: “We are not coming. We come back! ». That's how it is. Jose Maria Rivera Corral was a Galician entrepreneur who emigrated to Mexico at the end of XIXth Century. There he ran for the first time a business related to beer: "The Gold Star". After returning to Galicia in 1906 founded in Coruña the brewery that continues to this day.
From the newsroom we urge you to try one Estrella Galicia in Mexico if you travel to this country. In this way you will support their expansion. However, we also recommend you try the delicious national Mexican beer scene. What is your favorite beer from this country? Leave it in comments.
