In a communication campaign called "Extinction Date" the German supermarket company Aldi warns us and alerts us to the risks of climate change. The campaign announces the extinction date of some of the most consumed products.
In the aforementioned campaign Aldi alerts us to the "next" disappearance of products such as coffee, cocoa, bananas, honey or even wine. Based on various scientific sources, it describes each of the risks of extinction and the states in which they are.
The products with “Extinction Date” with more risk of Aldi
In the case of coffee one of the most consumed and highest quality varieties such as Arabica could be extinct in 2050. All this due to the great droughts and the increase in temperature that the main growing areas are suffering.
Also in 2050 it will be very difficult to cocoa cultivation in the two large producing countries such as Ghana and the Ivory Coast located in tropical areas. The increase in temperature and the decrease in humidity will complicate the cultivation. In addition, the difficulty of cultivation will complicate life in these countries, which may cause social conflicts.
The progressive lack of water in countries with a large production of banana or plantain it also complicates the cultivation of the ubiquitous banana variety the Cavendish. In addition, the rainfall is scarcer and torrential. The increase in temperatures helps the proliferation of pests and thus the production that would endanger its existence in 2050.
Another large crop affected by the increase in temperatures, mainly in summer, is the vine that if everything evolves as up to now in 2068 it could endanger its existence and jeopardize the production of wine.
Lastly, the Aldi campaign focuses on the honey production. The increase in temperature and the decrease in flora due to the aforementioned causes would affect honey production in 2070. All of this would in turn lead to a decrease in bees and pollination, significantly affecting biodiversity globally.
