Throughout the year, but especially on Christmas dates, many gastronomic products appear on the market that use the adjective good gourmet food in your brand or definition. Products that want to differentiate themselves in the market for their quality, but do they deserve this description? The same thing happens with the premium gastronomic product. Let's see what is really a gourmet product and premium.
He says dictionary what a gourmet is that person understood in gastronomy or fond of exquisite foods. The term is used to describe gastronomic products or excellent meals. In the case of the premium name and according to some studies, consumers attribute it to the high quality of a product and that it also provides some extra benefits such as recognition y exclusiveness.
Gourmet and premium products
Gourmet products are those that have been produced and prepared with the highest quality. These products are made by professionals who care for and ensure the excellence of the products in terms of flavour, taste, aroma and texture, seeking to cause the gastronomic pleasure.
In the case of premium gastronomic products, in addition to ensuring organoleptic excellence, some values are added that provide other types of benefits. We refer, for example, to the prestige of your best before date, elitism or simply that it is a unique product or high economic value.
Many gourmet brands are very clear about these concepts, a clear example is the brand of the cave leadered by a gourmet. This brand seeks the best among the best professionals in search of the excellence that provides a gastronomic pleasure to the consumer. Brands and consumers should be very clear about what these concepts are and not trivialize many products that, although really good, are not good gourmet food o premium. The consumer must be more demanding and be clear about the brands that use these terms only as commercial claims.
the future foodie
There is less and less doubt that gourmet and premium products evolve in the direction that their consumers do. These consumers, according to the latest studies, expect high-quality gastronomic products that have sustainability and ecology. Also that they are brands with values of gender equality, sociales y solidarity.
In this way it is the task of these brands with high gastronomic value that take into account and take care of their environment, the territory and the people. These values, together with the high quality of the product, careful preparation and presentation, are the best guarantee for the consumer to see himself recognized and have them in high regard to recommend them.
