Many of us are used to shopping in Mercadona. Their homemade products are a alternative simple and economical for times of need. The bravas potatoes Mercadona, or the potato omelette are some of the most popular pre-cooked foods. Today, Mercadona has decided to renew its containers. We tell you!
Mercadona's patatas bravas change their look
La monotony It is something quite common in our day to day. Work, clean up, go shopping, prepare food... Many times we establish the Routines and we don't stop to think too much about what we do. For this reason, when something that had become habitual changes appearance, it attracts more attention. This is what has happened to several customers of Mercadona, who have published the aesthetic changes of various products on networks.
The difference is in the plastic. Many of the containers Farmer They were characterized by being protected by a black cover that served as both protection and protection. identity branded. Not now. The containers of products such as Mercadona patatas bravas or the potato omelette will be made of a transparent plastic that will leave see the content from various angles. This has caused the most regular customers to disorient when searching the usual products.
However, the reason is not merely aesthetic. Although being able to view the product in its entirety is a benefit obvious to consumers, is nothing more than a secondary effect of Mercadona's intention. The real reason behind the change has to do with the recycling of the product. The new packaging is much more sustainable financing model than the old one, and easier to recycle.
Commitment to the environment
This It's not the only change that chain supermarkets has done to improve the quality of life on the planet. The sustainability it has become a very important factor in the sale of food and packaged goods. More and more supermarkets are incorporating initiatives related to the care of the environment among your sales policies.
These new containers which consist of replacing the black base of the container with a transparent one, facilitates the detection in the selection plant. Once deposited in the yellow container, recycling companies will benefit from this change to know how to treat the container. This ensures the necessary treatment so that recycling is as effective as possible, minimizing the risk of error.
The provider Natural Processed Totaler is from the Ribera in Funes, in Navarre. In the case of the potato tortilla with onion, the recipe has also been renewed, poaching the onion more. Thus, customers can enjoy of a product with a flavor and texture much more similar to that of homemade dishes. The patatas bravas have also seen improvement in quality. Its increased size and more uniform color will help make its appearance appear more delicious.
The quality of Mercadona's patatas bravas
For several years Mercadona launched the strategy Always Low Prices, specifically in 1993. This happened after observing and verifying that the products that sold the most were those that offered a quality high at a low price. Since then his food line precooked has followed the quality standard at the best price that customers are looking for so much.
This is your main digital workplace strategy to encourage best before date conscientious and critical. This is guided by social and environmental criteria, as we have already seen in the new initiative with plastic. Mercadona pursues an obvious objective: to guarantee a consumption of products from the maximum quality with the least possible impact and thus help improve the quality of life of the people who inhabit this planet and of generations future.
Undoubtedly, a goal that can only bring benefits in the long term and that should be the standard in food and production companies. And what did you think? have you noticed this cultural, in Mercadona packaging?
