More and more exist alternatives for those who have decided not to eat products of animal origin. Both in restaurants -of which there are also exclusively vegans or vegetarians-, as in the supermarkets. The shelves of these increasingly offer a wider range of foods of this type; among them, one considered the leading plant alternative in the world: the violife cheese. That's right: this brand offers a vegan dairy option that is known worldwide. Do you want to know their history and the products they offer?
When approaching supermarkets
After some time in four supermarket chains -Alcampo, Carrefour, Consum and El Corte Inglés- and with a positive response from customers, finally from violife They have taken the step of opening up completely in Spain. Now, in addition to those four stores, you can also find it in Bon Preu, Ahorramás, masymas (Asturias) and Amazon Fresh.
They are introduced in Spain by the hand of Upfield, a leading plant food company in the world, and after having achieved an unprecedented growth of the 113% in the UK in just two years. What makes special violife? Well, it offers a range of inclusive products that not only take into account the ideals of vegans, but also the needs of people with certain intolerances; that is why they do not contain gluten, nuts, soy, preservatives or cholesterol.
It is certainly a good time for plant foods in Spain. According to ARAL magazine, "the value of sales of vegetable products grew in Spain by 48% in the last two years, reaching 448 million euros. Especially cheese, since according to Christina Rodrigo, Director of ProVeg, “Consumers demand more vegetable alternatives to animal cheese, with traditional formats and textures and with good nutritional values ”.
The world of Violife, in harmony with biodiversity
"violife born from commitment of a group of lovers plant food in Greece”Said the Marketing Project Lead by Violife, Cristina Tomás, for InfoRetail. Ultimately, that is the goal of this particular brand and the vegetarianism / veganism in particular: seek balance with the environment and all living beings. Under that premise, has been developing 100% vegan food -no dairy or genetically modified organisms- since the 90s.
Perhaps one of the unknowns that consumers most ask when deciding on these vegan alternatives is that the flavor or values are compromised. From the brand they assure that their products are "tasty and delicious"; the only notable difference is the provenance of its ingredients.
The products offered by Violife
Success in terms of product achievement and consumer recognition have led to violife to win multiple awards, including the Best Vegan “Cheese” 2020. And, in addition to their quality, the product offer is very wide, designed for all tastes. Within the category of slices, we can find them with the flavor of mozzarella cheese, with Herbs, with tomato and basil and even taste chicken.
They also offer blocks vegan cheeseYou can find them mozzarella, cheddar, smoked or original; Y cheese grated. But if what you are looking for is a slightly more gourmet one, you can opt for the block mediterranean style, wedge with cranberries, or the blue cheese. All of them with a base of coconut oil, water and starch.
Ideas for introducing vegan cheese
Also, if you are looking for some inspiration regarding recipes to test the brand's products, they offer you a catalog of ideas so you can choose the one you like the most. Since burgers, sandwiches and pizzas -such as vegan pizza with mushrooms or a mixed sandwich-, even pasta -baked smoked macaroni, for example-, going through vegetables of all kinds -like vegetable mushrooms- accompanied with cheeses violife. All of them are easy, healthy recipes for the whole family.
As you may have seen, the products of violife They are not limited to vegetarians, vegans or people with intolerances / allergies. They are for everyone, who discover a new way to consume this popular dairy. Have you already tried any of their proposals? With which you stay?
