Orange, apple, pineapple ... You can find them in all fruit flavors. We do thinking that we are choosing healthy drinks because, after all, they are fruit. However, it is quite the opposite. These products that we can find in a supermarket contain more sugar than you can imagine. Each glass of about 250 ml has, approximately, the daily amount recommended to consume the WHO. That is why, in a collaboration with GEA-Group, Better Juice has created a system to reduce sugar in juices commercial. Do you want to find out how?
Better Juice revolutionizes the juice market
"More than 20% of the average daily sugar intake comes from beverages", reads the website of Better Juice. Juices contain huge amounts of sugar; in fact, Better Juice provides the exact data. Juices of, for example, apple or orange, have 6 teaspoons of sugar -which translates into about 25 g- for each 250 ml glass. Others like that of grape get to have up to fourteen tablespoons.
With the aim of offering a healthier way of consuming juice, in 2017 the Better Juice en Israel. Formed, in its beginnings, by expert biochemical microbiologists, the intention of this company has always been the same: find ways to reduce sugar in people's diets. Surely, by now you will wonder how they intended to carry out this idea.
How to reduce sugar in juices?
The truth is that this startup has broken into the juice market, completely revolutionizing it. Thanks to a tailored machine that is introduced into the juice making process, Better Juice has found a way to reduce all types of sugar - saracose, fructose and glucose - in these drinks.
Explained in the company's own words, this process “uses natural enzymes of non-genetically modified microorganisms to convert the sugars in the juice into indigestible compounds, like dietary fibers ”. In other words, it is a natural process in which no ingredients are removed or added; they just transform. This technology allows manufacturers to tailor the process to the amount of sugar they want to reduce.
After this simple procedure, the juice contains 80% less sugar and, except for its consequent reduction in sweetness, keeps the smell and taste of always. This, despite being a fairly short and simple step in the production of juice, is a giant step forward in the sector and in the way of consuming this drink.
How the Better Juice machine works
The essence of this new technology is, as we have said, that keeps the properties practically intact of the juice. But in addition to that, Better Juice has made sure that its creation best suited to factories where it will be implanted, and whether it is respectful with him the environment. It is an easy-to-use machine, but in any case the factories that implement it in their work will have a Customer Service by the two companies that are carrying it out.
The alliance that seeks healthiness
La technology already exists and is patent pending, but to be able to put it into operation in the different juice productions, the collaboration of a suitable company was necessary. This is where it comes in GEA-Group, the German company that will be in charge of installing the new technology. "This exciting collaboration marks a milestone in Better Juice's plans to grow and advance in the commercialization of our technology ”, he assures They were Blachinsky, founder and CEO of Better Juice.
As you have seen, there is more and more awareness on the part of the industries when it comes to offering a product of quality and healthy. So much so that companies are being created, such as Better Juice, which try to improve the process of making these products to make them more natural. It is important that let us know exactly what we are consuming, in order to maintain a diet as healthy as possible. Now, we know how to reduce the sugar in juices. Will it finally reach the supermarkets?
