El gazpacho It is the star of the summer, an emblematic symbol and one of the favorite dishes of much of the population for its tradition, its refreshing capacity and its unique flavor. If, in addition, you are one of those who prefer to buy this dish prepared already to consume, the new Lidl's gazpacho you sure love it. It has ingredients as differential as pink tomato and you can consume it at any time or occasion. Do you want to know more about this novelty of the German supermarket?
Origin and tradition, the new Lidl gazpacho
The Lidl brand, together with Pepa Munoz, popularly known as "The Tomato Chef”, Has created a new gazpacho called“Origin and tradition ". This prestigious Sevillian chef was awarded with a Repsol Sun and is the owner and chef of the restaurant Pepa's Qüenco in Madrid, which has become one of the leading establishments in the capital of Spain. Its cuisine stands out for being traditional, based on quality and respect for the raw material. She is in charge of growing her own vegetables and tomatoes, which are already the most famous in our country due to their large size, unmatched appearance and taste.
This new gazpacho from Lidl It is the only one made with pink tomato. Likewise, the recipe incorporates ingredients only of national origin and of excellent quality, such as Lamuyo peppers from Almería, garlic from Las Pedroñeras, chives and Extra Virgin Olive Oil Picual from Andalusia. In addition, as additional data, they have decided to do without cucumber and bread for their creation.
Lidl's commitment to making a difference and offering the best for the consumer also goes hand in hand with sustainability. For this reason, they not only use products of national origin from small suppliers, but also their bottle is produced with 100% recycled plastic and it is easily recyclable, as its hallmark indicates.
Gazpacho is the best product to refresh and eat in the hot months. According to the latest report by alimarket, in Spain we consume more than 68 million liters of bottled gazpacho every year. In addition, half of the gazpacho sales are produced in the June-August period. It is a market in constant growth, since last year its consumption increased by 13%, and in which Lidl is in second position as a competitor, allocating part of the volume to export in some thirty countries of the group and in their More than 11.200 stores.
Pink tomato, the key ingredient
El tomato pink It is a very old variety practically in disuse, in fact, this vegetable was about to disappear about 10 years ago, due to the difficulties of planting and its low exit in the large distribution market compared to others. Its size, weight and uneven appearance have made this striking food somewhat isolated in the Spanish and European markets. But the truth is that its flavor and its gastronomic value they are completely unique.
Similarly, pink brings meatiness and identity to the product, since it is a color that conveys freshness. Pepa Muñoz has worked in her garden until she managed to recover some seedlings from more than 50 years ago, to create this new and fantastic recipe. Likewise, this launch has meant more than a year of work, sacrifice, effort and enthusiasm. Therefore, the two creative parties hope that this delicious drink will be in thousands of Spanish homes this summer.
You can get this prepared dish already in any of the more than 600 Lidl stores in Spain. Its price is only € 3,29 for 1 liter. Also, this is only the first launch of the new brand. Origin and Tradition, since they hope, after their success, to have many more products and to unveil all their new presentations. Buy, open, shake and serve, four easy steps to enjoy the new Lidl's gazpacho these summer months. What are you waiting for to try this tasty and delicious cold soup? Did you know the variety of the pink tomato?
